7 Ways That Childhood Play Is Changing

The Institute for the Future recently completed a retrospective study for the Lego Group on 7 transformations in how children play and spend their free time.Social reach – Children have moved to “smaller, more intimate networks” even as the amount of time they spend...

Most TV Viewing is Live, Not Time-Shifted

Ever been at a party where someone said, “We never watch live TV anymore”? Well, anecdotal evidence aside, most shows are watched live. According to the most recent Nielsen Cross-Platform Report, 87.2% of broadcast TV is watched live, 5.5% is watched later that same...