by Jeffrey Henning | Mar 4, 2019 | B2B Surveys, In the News, Retail Surveys
Evergage, The 1-to-1 Platform company, announced milestones from a successful fiscal year, ending Jan. 31, 2019. As more organizations turn to Evergage to drive 1-to-1 digital engagement, Evergage’s FY18 revenues grew more than 50% over the previous year’s, while...
by Jeffrey Henning | Feb 21, 2019 | B2B Surveys, Cloud Platform Surveys, In the News
The buzz around the Customer Data Platform (CDP) technology category has exploded in recent years. I don’t think a day goes by when I don’t run into an article that mentions CDPs (although I am a tech marketer). But as with all new martech classifications, there is a...
by Jeffrey Henning | Feb 13, 2019 | B2B Surveys, Consumer Surveys, Healthcare Surveys, In the News
HeartFlow, Inc. announced the findings of a new consumer survey of more than 1,500 adults across the United States that sheds light on dangerous misconceptions and lack of awareness around heart disease, the leading killer in the U.S. The research shows that while...
by Jeffrey Henning | Jan 17, 2019 | In the News
If you listened to episode 180 of The Big Web Show, you heard two key themes: 1) personalization is now woven into much of the fabric of our digital technology, and 2) designers need to be much more involved in its creation and deployment. In my previous article we...
by Jeffrey Henning | Dec 28, 2018 | In the News
It’s that time of year again, when we look ahead to the next year and ask all of the industry leaders we know to pull out their crystal balls and make predictions on what they see happening that will impact the analytics and insights industry. It’s a fun tradition,...