by Jeffrey Henning | Mar 28, 2016 | In the News
At the AMA Boston’s “The Future Marketing Landscape and Its Impact on Careers” event held at Microsoft’s Nerd Center, three leading marketing career experts spoke on trends in market research, revenue marketing, and hiring and compensation: Jeffrey Henning, Founder...
by Jeffrey Henning | Mar 25, 2016 | Uncategorized
The biggest cost to businesses suffering from ransomware attacks is not the ransom but the downtime, says a new study commissioned by Intermedia. Employee downtime lasts for days and while prevention is important, businesses need tools to avoid downtime when such...
by Jeffrey Henning | Mar 16, 2016 | B2B Surveys, Cloud Platform Surveys, Cybersecurity Surveys, In the News, Security Surveys
Intermedia, a one-stop shop for cloud IT services, today released its 2016 Crypto-Ransomware Report, which surveyed nearly 300 expert IT consultants[1] for their perspectives on the scope and costs of this trending malware. The experts’ opinions contradicted...
by Jeffrey Henning | Jan 26, 2016 | Uncategorized
Consumers are tired of being sold to. Instead they want to hear real stories from real people. Marketers are responding to this shift in behavior by engaging in sustained storytelling. Read more at 1 to 1 Media.
by Jeffrey Henning | Jan 26, 2016 | B2B Surveys, In the News
For all their talk about beefing up storytelling capabilities, most companies have done little to invest in the people who can make It happen. That’s according to a new survey of 190 marketers about adapting their marketing operations as the era of interruptive...
