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HBR Blogs: #10 on the Researchscape 50

by Jeffrey Henning | Mar 27, 2013 | Blog

Harvard Business Review logoComing in 10th of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is the HBR Blog Network, a collection of blogs associated with Harvard University ‘s monthly business magazine, Harvard Business Review.

Some of HBR’s top #MRX posts from the over 225 shared in the past year:

  • Using Market Research Just for Marketing Is a Missed Opportunity
  • Three Myths about What Customers Want
  • Pinterest as Free Market Research
  • Co-Creation: The Real Social-Media Revolution

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Top 10 Posts

  • When and How to Use Bipolar Scales
  • Pros and Cons of Including Partial Responses to Surveys
  • 12 Types of Non-Probability Sampling
  • Sports Superstitions: Silly Superstitions of Others
  • The Case for 5-Point Unipolar Scales
  • Rating Scales to use when Writing Surveys
  • The Ideal Survey Length
  • Asking About Race and Ethnicity
  • Sample Matching
  • Weighting Survey Results

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