by Jeffrey Henning | Aug 14, 2019 | B2B Surveys, CEO Surveys, Employee Surveys, In the News, Nonprofit Surveys
New research from RFP Associates and CommunicationsMatch with support from Researchscape and the Institute for Public Relations delivers valuable perspectives on how agencies should look at business development and client retention. The new report, “The Impact...
by Jeffrey Henning | Aug 7, 2019 | Uncategorized
The survey results noted: “As salons and spas invest more in technology, their areas of focus speak to the priorities of consumers and the market. The top areas of investment in 2019 for salon and spa owners are marketing software (36%), POS systems (33%) and cloud...
by Jeffrey Henning | Aug 5, 2019 | B2B Surveys, Cybersecurity Surveys, In the News, Security Surveys, Small Business Surveys
In a recent survey of 1,763 small businesses conducted by Researchscape International and DaySmart Software, results indicate that small business owners are leveraging technology to offset challenges, increase growth and pump up cyber-security measures. Sixty-three...
by Jeffrey Henning | Aug 2, 2019 | Uncategorized
Less than 15 percent of the communications executives surveyed for the study said that they consulted such sources as trade media, online search engines, agency search platforms, professional societies or agency search consultants to help them find an agency....
by Jeffrey Henning | Aug 1, 2019 | B2B Surveys, Employee Surveys, In the News
What do large companies and associations do when they hire public relations agencies on which they will spend $15 billion a year? Three-quarters of communications leaders surveyed rely on their industry experience, and two-thirds on word-of-mouth recommendations, to...
