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Companies Fall Short When it Comes to Hiring PR Firms

Companies Fall Short When it Comes to Hiring PR Firms

by Jeffrey Henning | Aug 2, 2019 | Uncategorized

Less than 15 percent of the communications executives surveyed for the study said that they consulted such sources as trade media, online search engines, agency search platforms, professional societies or agency search consultants to help them find an agency....
Finding PR and Communications Agencies: New Report Highlights Agency Search & Hiring Best Practices in $15 Billion Industry

Finding PR and Communications Agencies: New Report Highlights Agency Search & Hiring Best Practices in $15 Billion Industry

by Jeffrey Henning | Aug 1, 2019 | B2B Surveys, Employee Surveys, In the News

What do large companies and associations do when they hire public relations agencies on which they will spend $15 billion a year? Three-quarters of communications leaders surveyed rely on their industry experience, and two-thirds on word-of-mouth recommendations, to...
Companies Fall Short When it Comes to Hiring PR Firms

New Report Highlights Agency Search and Hiring Best Practices

by Jeffrey Henning | Jul 31, 2019 | B2B Surveys, In the News

What do large companies and associations do when they hire public relations agencies on which they will spend $15 billion a year? According to a new report from CommunicationsMatch™ and RFP Associates, supported by Researchscape International, “The Impact of the...

Why Don’t Organizations Hire Agencies Like They Hire Employees?

by Jeffrey Henning | Jul 31, 2019 | Uncategorized

RFP Associates and CommunicationsMatch™, with the support of Researchscape, decided to explore these and related questions by conducting the first national study on the public relations search and hiring practices of Fortune 1000 companies and large associations. Our...
New Survey Reveals Technology Trends Impacting Spas

New Survey Reveals Technology Trends Impacting Spas

by Jeffrey Henning | Jul 31, 2019 | Uncategorized

DaySmart Software, makers of Orchid Spa Software, has released a report on technology trends impacting small businesses in the spa industry. The findings reveal how spa owners are leveraging technology to grow their businesses, and the challenges they’re facing along...
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