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The Rise of Artificial Intelligence in Marketing

The Rise of Artificial Intelligence in Marketing

by Jeffrey Henning | Oct 20, 2019 | AI and Machine Learning Surveys, B2B Surveys, In the News, Professional Service Surveys, Retail Surveys

…Studies have shown using AI to deliver personalized content on websites presents significant improvements in performance. One recent study, done by Evergage and Researchscape International reported a 63 percent improvement in conversion rates when marketers...

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