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Consumers Want Retailers to Get More Personal

by Jeffrey Henning | Apr 28, 2017 | B2B Surveys, In the News, Retail Surveys

Personalizing messages are the way to a consumer’s heart—and wallet—as shoppers now expect not only to engage with a retailer when and where they want to, but that retailers understand and respond to their individual shopping behaviors. This consumer change is called...

Evergage Dives Into State Of The Personalization Space

by Jeffrey Henning | Apr 26, 2017 | B2B Surveys, In the News, Retail Surveys

In a post-Amazon, increasingly online ecosystem, personalization has become a key feature for online consumer-facing companies (and for their marketing teams). Leveraging the data afforded by the online shift in retail can allow businesses to drive deeper...

Recommendation Engines – A Leading Ecommerce Trend

by Jeffrey Henning | Apr 3, 2017 | In the News

The rapid development of Internet has not only transformed traditional customers into e-clients, but also gave them unlimited access to information. They can compare any offer, browse through unlimited numbers of products and ultimately pick the one that is closest to...

Survey Says Majority of U.S. Consumers Remain Uninformed About Online Safety

by Jeffrey Henning | Feb 15, 2017 | Uncategorized

Blumberg Capital revealed findings from a recent U.S. survey that shows 60 percent of respondents believe they have never been a victim of cyber hacking or are unaware if they have. The company maintains that statistics reveal that they should be more concerned. It...

Are You Over-Confident on Cyber Security Risks?

by Jeffrey Henning | Feb 13, 2017 | Uncategorized

Sixty percent of Americans believe they have never been a victim of cyber hacking or are unaware if they have. In fact, statistics reveal nearly the opposite is true, according to Blumberg Capital, a San Francisco based early-stage venture capital firm. Every day,...
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