Description
When you need a large sample size to 5 questions, Researchscape offers an on-demand omnibus of 1,000 U.S. entrepreneurs and small business owners. To achieve your objectives, Researchscape will professionally design questions for you following research best practices. The questions will be fielded on your schedule in a shared omnibus study along with questions from a few other clients.
Common firmographic data is provided and crosstabulated: headcount (from solopreneurs to businesses with up to 99 employees), industry, and age of business. Standard demographic data is also included: generation, household income, gender, state and Census region, race and Hispanicity, educational attainment, marital status, and the presence of children in the household. The deliverables include a PowerPoint of the frequency results and key crosstabs, a corresponding Word report, and an Excel crosstabulation file, as well as the raw data.
This fee includes up to 5 questions, where a question can be an essay question, a select-one question, a select-all-that-apply question with no more than 25 choices, a ranking question, or a pair of rows in a grid. In addition to custom questions, standard blocks of questions are available:
- Unaided awareness / Aided awareness / Brand usage
- Overall satisfaction and key driver analysis
- Incidence check and profile
A question’s display can be conditional upon the answers of a prior question, for times when you have detailed follow-up questions for low-incidence populations; for instance, asking if owners have purchased a service in the past 30 days, then following up with those who have.
Your questions will be included in a shared survey with questions from other Researchscape clients. All questions are confidential to each individual client. If you need a dedicated survey, check out the Small Business Market Survey. If you need a different audience, check out Profiled B2C 1000 or Country Survey 1000.
Reviews
There are no reviews yet.