by Jeffrey Henning | Nov 19, 2020 | Uncategorized
Our study for Cloudinary was highlighted in a recent article, with 1669 participants from Germany, the UK and the US taking part in October 2020. The goal of the study was to better understand the role of user-generated content in marketing, and the impact it has on...
by Jeffrey Henning | Jul 13, 2020 | Uncategorized
To better understand the obstacles facing organizations transitioning analytics & AI processes to the cloud, Trifacta conducted a benchmark report in conjunction with Researchscape: Obstacles to AI & Analytics Adoption in the Cloud, to examine how data workers...
by Jeffrey Henning | Jun 30, 2020 | Uncategorized
The ongoing COVID-19 pandemic has changed almost every front of our daily routine and the commute is no different. Our commuting preferences have had drastic changes during these times. You and I no longer wish to rely on the subway for our office commute. A recent...
by Jeffrey Henning | Apr 7, 2020 | Uncategorized
In a recent study, titled, “2019 Trends in Personalization Report” (Evergage/Researchscape), 98% of respondents indicated that they felt personalization helps advance customer relationships, with 70% saying it has a “strong” or “extremely strong” effect. Read the...
by Jeffrey Henning | Mar 29, 2020 | Uncategorized
Personalization use cases, techniques, benefits and the space as a whole have evolved dramatically in the last seven years. Evergage, in conjunction with Researchscape International, has fielded a survey about trends in personalization over these years and have seen...
by Jeffrey Henning | Feb 14, 2020 | Uncategorized
…according to one study, 79% of companies that exceed their revenue goals have a documented strategy for personalized marketing. This likely comes as no surprise to content marketers who already recognize the power of personalization. A study by Evergage and...