by Jeffrey Henning | Mar 17, 2013 | Blog
Coming in 20th of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is The Guardian. The Guardian is a British national daily newspaper of interest to market researchers because of its coverage of research and technology. Some of The...
by Jeffrey Henning | Mar 16, 2013 | Blog
Coming in 21st of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is Fast Company. Fast Company is a magazine (sorry, no site calls itself a magazine today — it’s “a leading media brand”) focused on innovations in...
by Jeffrey Henning | Mar 15, 2013 | Blog
Coming in 23rd of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is Quirk’s Marketing Research Media. The site offers a directory of market research firms and focus group facilities, along with over 3,000 articles from the decades...
by Jeffrey Henning | Mar 15, 2013 | Blog
Coming in 22nd of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is TNS Global. TNS Global, the central web site of the research firm TNS (which does business in over 80 countries), frequently shares high-level results of its consumer...
by Jeffrey Henning | Mar 14, 2013 | Blog
Coming in 24th of the Researchscape 50 — the most mentioned sites on the #MRX Twitter channel — is BBC.co.uk, the companion website to the BBC, the world’s largest public service broadcaster. It is of interest to market researchers primarily for its technology...
by Jeffrey Henning | Mar 13, 2013 | Blog
When you are aggregating poll results, as we did yesterday for our article on gun ownership, should you take the average of the results, weight them by sample size, or weight them in some other way? This is an open question for me, as I have approached the problem...