by Jeffrey Henning | Apr 29, 2019 | Blog, MRII
At IIEX North American in Austin last week, Marian Anderson, research director at Microsoft, and Zontziry Johnson, MR manager at Microsoft (and member of the MRII Board of Directors), presented an update on how Microsoft is transforming its insights function....
by Jeffrey Henning | Apr 29, 2019 | Uncategorized
As we come to the anniversary of GDPR in the EU and an increasing focus on data collection, storage and use around the globe, one new report finds an increased interest from marketers on personalization. A new report, out from Evergage and Researchscape International...
by Jeffrey Henning | Apr 27, 2019 | consumer-research, MRX Surveys
When Emailing Vendors, Clients Want Auto-acknowledgments and Same-Day Answers A fifth of American adults (22%) need to communicate with vendors or suppliers to the organization they work for. When these workers have to email a vendor, 41% report that it is extremely...
by Jeffrey Henning | Apr 27, 2019 | Arts & Entertainment Surveys, consumer-research, Games Industry Surveys, In the News, MRX Surveys
Over one in five American adults (23%) with online access have played a tabletop role-playing game (TTRPG) such as Dungeons & Dragons (D&D), Pathfinder, or GURPs. While 45% of men under 45 years old have played, less than 10% of men over 55 have played; 39% of...
by Jeffrey Henning | Apr 25, 2019 | Blog, MRII
At IIeX North America in Austin, Stephen Thompson of Recollective, Tiffany Ng of Experian, and Holly O’Neill of Talking Business LLC shared five key success factors for Experian’s online community, voicesHUB, now going on its tenth year. Holly O’Neill was instrumental...