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Don’t Be Shy: Explicit Customer Data Essential For CX Success
A full 96% of digital marketers say personalization advances customer relationships, according to a new study from Evergage and Researchscape...
Nearly Two-Thirds of UK Consumers Say Experiencing a Data Leak/Breach Would Likely Make Them Leave a Brand
Talend (NASDAQ: TLND), a leader in cloud and big data integration software, announced the results of an international consumer and IT business...
Many Firms Struggle to Use Customer Data Effectively
Organizations continue to pour money into big data and analytics to better understand customers, but in many cases there remains a large gap between...