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21 Tips for Writing Research Reports

by Jeffrey Henning | Mar 11, 2014 | Blog

In a CASRO webinar yesterday, John Gilfeather of Koski Research shared 21 tips for writing research reports. Prepare an outline. Just like you were...

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Agility in a Time of Change

by Jeffrey Henning | Mar 10, 2014 | Blog

At the recent NetGain 8 conference in Toronto, hosted by the MRIA, Tom De Ruyck (@tomderuyck) of InSites Consulting discussed the potential of...

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The Selfie & The Rise of Mobile Ethnography

by Jeffrey Henning | Feb 18, 2014 | Blog

Last week, #SelfieOlympics trended on Twitter, as Olympic medalists, other Olympians, and Sochi spectators began sharing selfies: photos of...

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Which is Longer, a Survey or a Poll?

by Jeffrey Henning | Feb 7, 2014 | Blog

Google describes its 1- or 2-question surveys as “microsurveys” and RIWI calls its 3- to 7-question surveys “Nano-Surveys™”. When Google Consumer...

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The Revenge of Qual

by Jeffrey Henning | Feb 7, 2014 | Blog

The 14th edition of the GreenBook Research Industry Trends report was published last week, reviewing findings from a survey of 2,229 researchers...

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Fads & Foibles: MR Trends and Skillsets

by Jeffrey Henning | Feb 6, 2014 | Blog

At last week’s Net Gain 8.0 conference in Toronto, Bernie Malinoff, president of Element54, encouraged researchers to think more about change. But...

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Quant and Qual Research Usage

by Jeffrey Henning | Feb 4, 2014 | Blog

Last week, GreenBook announced the publication of the 14th edition of the GreenBook Research Industry Trends report, based on a survey of 2,229...

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The Seven Habits of Highly-Stressed Survey Researchers

by Jeffrey Henning | Jan 31, 2014 | Blog

Pretty busy here. Where I used to carefully write a questionnaire, run a pre-test, run a pilot and then launch – now I have to get it all right the...

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Consumer Intimacy by the Numbers

by Jeffrey Henning | Jan 29, 2014 | Blog

What's the formula that turns a brand's research into consumer intimacy? A new case study from Warc argues that this is the wrong question to ask....

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The Top 10 Research Presentations that Stuck With Me

by Jeffrey Henning | Jan 28, 2014 | Blog

Before I head off to my first conference of 2014, NetGain 8.0 in Toronto, I decided to look back on some of the great presentations I saw last year...

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2014 Market Research Conferences

by Jeffrey Henning | Jan 15, 2014 | Blog

Here are some of the 2014 market research conferences on our radar. January 23 The Creativity Lab – Science MRS London January 29 Media Insights...

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Plan for 2014 by Planning for 2030

by Jeffrey Henning | Jan 5, 2014 | Blog

This year's Festival of NewMR concluded with a live debate on "What's Hot in 2014?" Much of it looked at where we are, and I've already written...

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