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by
Jeffrey Henning
|
Feb 28, 2023
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Top 10 Posts
Market Research Conference Calendar
When and How to Use Bipolar Scales
Pros and Cons of Including Partial Responses to Surveys
Modular Surveys: Shorter Surveys with More Questions
Common Sample Sizes for PR Surveys
The Case for 5-Point Unipolar Scales
Yes/No Questions vs. All-That-Apply Questions
Issues with Grid Questions
The Case for Fully Labeled Scales
Sports Superstitions: Silly Superstitions of Others