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by Dominic DeSousa | Sep 26, 2019

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Top 10 Posts

  • Market Research Conference Calendar
  • Pros and Cons of Including Partial Responses to Surveys
  • Yes/No Questions vs. All-That-Apply Questions
  • When and How to Use Bipolar Scales
  • The Case for 5-Point Unipolar Scales
  • 5 Myths about Binge Viewing
  • Rating Scales to use when Writing Surveys
  • Asking Too Much
  • Convenience Sampling: A Technique for Surveying Low-Incidence Populations
  • Sports Superstitions: Silly Superstitions of Others

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