Our survey for Blue Yonder was featured on SDC Executive, which noted that “e-commerce revenue as a percentage of total revenue increase by 33% and 27% of retailers added fulfillment centers to meet this shift.” This survey was conducted in October 2020, with 300 senior executives in the retail and e-commerce fields taking part.
Another surprising statistic showed that over a quarter of retailers increased the number of fulfillment centers in order to meet higher demand from digital shoppers. Roughly three quarters of those surveyed expanded their logistics networks to better respond to the higher demand for e-commerce.
Read the full article at Supply & Demand Chain Executive.
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Author Notes:
Jeffrey Henning
Jeffrey Henning, IPC is a professionally certified researcher and has personally conducted over 1,400 survey research projects. Jeffrey is a member of the Insights Association and the American Association of Public Opinion Researchers. In 2012, he was the inaugural winner of the MRA’s Impact award, which “recognizes an industry professional, team or organization that has demonstrated tremendous vision, leadership, and innovation, within the past year, that has led to advances in the marketing research profession.” In 2022, the Insights Association named him an IPC Laureate. Before founding Researchscape in 2012, Jeffrey co-founded Perseus Development Corporation in 1993, which introduced the first web-survey software, and Vovici in 2006, which pioneered the enterprise-feedback management category. A 35-year veteran of the research industry, he began his career as an industry analyst for an Inc. 500 research firm.
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