Paul Dumbowsky of Idea Vibes discussed crowdsourcing for innovation at the Online Research Methods conference in London last week. Why is...

Paul Child of Join the Dots presented an EasyJet case study at the Online Research Methods conference this morning in London. He began by quoting...

Here is a list of the in-person market research and technology conferences you should consider attending this year. 1/25 NET GAIN 6.0 Toronto 1/26...

raditionally it doesn’t matter whether you are the first or last respondent to take a survey. What you see is a function of how you answer the...

We're counting down the Top 10 posts of 2011 on "Innovation Evolved". Originally published June 6, here's #1 on the countdown! Because focus groups...

We're counting down the Top 10 posts of 2011 on "Innovation Evolved". Originally published November 14, here's #6 on the countdown. Stan...

We're counting down the Top 10 posts of 2011 on "Innovation Evolved". Originally published November 8, here's #5 on the countdown. At TMRE 2011,...

We're counting down the Top 10 posts of 2011 on "Innovation Evolved". Originally published October 27, here's #7 on the countdown. Dominic Harrison...

We're counting down the Top 10 posts of 2011 on "Innovation Evolved". Originally published August 10, here's #8 on the countdown. Nothing says...

We're counting down the Top 10 posts of 2011 on "Innovation Evolved". Originally published July 7, here's #9 on the countdown. Today Roxana...

A common challenge when writing closed-ended questions is enumerating all the most common choices. Getting this wrong can often lead to bias....

Last week I attended the 30th anniversary of the first graduating class of the University of Georgia Masters of Marketing Research program in...