Consumer confidence indices track the degree of consumer optimism about the current state of the economy, and often incorporate expectations about the future of the economy as well. (For background, please see An Introduction to Consumer Confidence Measures.) They predict changes in the GDP, the unemployment rate, personal expenditures and other economic measures.
The Consumer Confidence Average Index (CCAI) – The Celsius scale of confidence measures℠ – aggregates normalized data derived from the University of Michigan’s Index of Consumer Sentiment (ICS), the Conference Board’s Consumer Confidence Index (CCI) and Bloomberg’s Consumer Comfort Index (COMF). The scale has been normalized so that 0 = the record low for each index since 1985 and 100 = its record high over that time period.
Subscribers, log in to download the most recent aggregated data for consumer confidence.
- Issues with Grid Questions 24-Jun-2019
- Asking Too Much 07-Jun-2019
- Helping You Through the Entire Survey Research Process 02-Mar-2019
- Market Research Conference Calendar – 2019 12-Dec-2018
Top 10 Posts
- Public Relations Customer Experience Benchmark Survey
- Thought Leadership Programs for B2B PR Professionals
- Common Sample Sizes for PR Surveys
- How Many People Should We Survey?
- The Electrical Grid of Panel Providers
- The Case for 5-Point Unipolar Scales
- Market Research Conference Calendar – 2018
- Rewrite Agreement Scales to Eliminate Acquiescence
- 12 Types of Non-Probability Sampling
- The Dynamics of the Tabletop Game Industry
5077 Fruitville Road, Suite 120
Sarasota, FL 34232