by Jeffrey Henning | Apr 19, 2022 | B2B Surveys, In the News, Professional Service Surveys, SaaS Surveys, Worldwide Surveys
(Updated to reflect new citation April. 19, 2022) As organizations seek to drive better relationships with their customers and prospects across channels, the question is no longer if they should deploy personalization but how. Equally fascinating is the why behind...
by Jeffrey Henning | Apr 25, 2019 | Uncategorized
At Loyalty360, we’ve been seeing, for quite a long time actually, that personalization is extremely important. In discussions we’ve had with thought leaders in the customer loyalty space, personalized marketing has come out as a goal that many brands are seeking. That...
by Jeffrey Henning | Mar 4, 2019 | B2B Surveys, In the News, Retail Surveys
Evergage, The 1-to-1 Platform company, announced milestones from a successful fiscal year, ending Jan. 31, 2019. As more organizations turn to Evergage to drive 1-to-1 digital engagement, Evergage’s FY18 revenues grew more than 50% over the previous year’s, while...
by Jeffrey Henning | Feb 28, 2018 | B2B Surveys, Employee Surveys, Human Resource Surveys, In the News, Retail Surveys, Worldwide Surveys
According to Evergage’s fourth annual study, “2017 Trends in Personalization,” conducted with Researchscape International, nine of out 10 marketers say their customers expect personalized experiences. The often-cited study also examined how – and how...
by Jeffrey Henning | Nov 15, 2017 | In the News
Evergage, the real-time personalization platform company, today announced the availability of its newly published book, “One-to-One Personalization in the Age of Machine Learning,” authored by Evergage CEO Karl Wirth and Katie Sweet, Evergage’s...
